Funnel-aware generation
Every idea is tagged by funnel stage (TOF, MOF, BOF) and awareness (unaware, problem aware, solution aware, product aware). The engine picks the right angle and the right CTA.
- TOF: problem-agitate hook, soft CTA
- MOF: comparison, framework, lead magnet
- BOF: testimonial, case study, hard CTA
- Reusable beliefs library across pieces
Voice-guardian
After generation, a second pass fixes banned phrasings. You define your rules in /settings/voice. Ban list, examples to imitate, general tone. The guardian replays until the output is clean.
Editorial calendar
Multi-channel calendar view. Drag and drop to replan. Per-channel weekly quota. Conflicts detected (two LinkedIn posts on the same day).
Approval gate
No draft goes live without explicit approval. The publish_approved_at field must be set. The publish cron respects this gate.
Unified metrics
After publishing, views, likes, comments and clicks are pulled back automatically (LinkedIn API, IG Graph, X API). The Studio row becomes the source of truth for the piece, not the platform.